■■ The ActionTypes® Approach or ATA
ActionTypes® is neither a tool nor a method! It is first and foremost an approach that seeks to contribute to the harmonious development of the unique identity of each human being. It is more of a philosophy that considers that it is better to value individuals by highlighting their intrinsic strengths rather than burdening them with “what’s wrong”. By looking primarily at the “light side of strength”, we naturally enter into a rewarding world, full of resources and often untapped potential. Once discovered, the first effects are quickly felt, especially in terms of increased self-confidence. Little by little, the person learns to welcome himself, first by chasing away any judgment he might have, then, by becoming aware of the whole range of what is possible at the level of his individuation. The approach thus actively participates in helping the person find “his element”, according to Sir Ken Robinson; that is to say the context in which he can express himself and blossom.
Bertrand Théraulaz, co-founder of the ATA